OUR Story

My mission and passion is to enlighten, equip, and empower individuals, families, and communities to embrace healthier choices that will create a more purposeful approach to living and leading well.

I haven’t always been on a quest to live healthy and fulfilled. In fact, I was living in the fast lane striving for what I thought was “the life.” I had a successful career, two amazing sons and a house in the suburbs, but my high pressure, big stress lifestyle was leaving me de-energized, empty and sick.

I strived to have it all, but failed multiple times in many aspects of my life. Striving for perfection was futile, but striving for fulfillment and significance was purposeful. I learned this through living an unhealthy life filled with deadlines, stress and bad eating habits.

Maybe you can relate to that part of my story. The part where you are maxed out, stressed out, experiencing low energy, are overweight and all around unhealthy. Are you seeking support?

You can change things up. You have the choice to live healthy. I made the choice and feel better than ever and you can too.  We’ve been given one life to live and that means it’s our responsibility to live it well by having choosing to be healthy.  A healthy lifestyle isn’t just about exercise and nutrition; it’s about shifting mindsets that don’t serve you well and bringing in a spiritual component to sustain you.


As a certified health & leadership coach, I am equipped to support your personal and professional growth. I am “best-selling” published author that writes self-help and spiritual content. As a long-term single mother of two grown boys, they are my pride and joy.


I have lived all over the country, but recently moved from Philadelphia to Birmingham October 1st, 2018. Two weeks after I moved to Birmingham, I wandered into Health Foods West and I fell in love with this community health store and the community that it has served for close to 50 years.


After hearing that it was going to be closing at the end of November 2018, I scrambled to figure out how to keep it open. Not expecting to ever own a store, I trusted my spirit and guidance I was being given from God. Passionate about serving others, improving health through education and access, I started to put plans in place to solicit support in the area. I am proud to say that we will be here to stay and serve this community in a revitalized healthy way.   


I look forward to meeting you out in our Birmingham community or in Bama Health Foods.  

We are more than a store, we are a “community center” that supports, loves, nourishes and educates communities of people through multiple avenues, allowing us to enlighten, equip, and empower those that we serve.

Retail and Online Store

Offering herbs, supplements, non-prepared foods, fresh fruits and veggies

Promote Healthy Eating

Prepared healthy on-the go, light bites, snacks, drinks, smoothies, acai bowls

Healthier You Education

Community programs, coaching programs, special programs/engagements

Unique Employment Experience

Re-entry work, college internships, volunteers

Community Service

Advocacy and service to do good in the community


1969 - Health Foods West was established in Five Points West by Cecile Sundock, as a Health food store to serve a healthy alternative to the west side of Birmingham

1985 - Rita Powell bought Health Foods West and dramatically upgraded the product offering, which grew into multiple locations

2009 - Health Foods West was hit by a building fire - the store was shut down for 1 1/2 years, but customers and the community still championed their community health store.

2011 - Health Foods West re opened its doors

2018 - Today under new ownership, the original family is still active.  Grandson, Steven "Trooper" Cox, is exceptionally active in assisting to lead the store forward into 2020 with Jacquie Fazekas.

From humble beginnings Health Foods West is an Overcomer.....
Our Store Location

1923 Bessemer Rd

Birmingham, AL 35208

Phone: 205-923-0001



BAMA Health Foods



1923 Bessemer Rd

Birmingham, AL 35208

M-Sat 9:30AM - 5:30PM

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